Pleasure used to be taboo. Now it’s an expectation. Neither brings us freedom.
I developed Chakrubs, the original crystal sex toy company, in 2012. At that time, the conversations around sexuality were different. Being new to the adult scene was scary. At my first tradeshow with my products, I remember seeing banners with tongue-in-cheek mottos like, “The sexiest show on earth!” paired with exaggerated, almost cartoonish imagery - a glossy- lipped model suggestively biting her finger, eyes wide with faux innocence. Sexuality was still seen as taboo, and in spaces like this, the only way to package it for public consumption was through a kind of performative, winking absurdity.